Privacy Policy

Last updated: January 25, 2025

At The Keys Coach, we are committed to protecting and respecting your privacy. This policy outlines how we collect, process, store, and protect your personal data. Please read this privacy policy carefully to understand our practices regarding your personal data and how we will treat it. By visiting our websites (https://thekeyscoach.com), you are accepting and consenting to the practices described in this policy.

The Keys Coach is an online platform dedicated to helping piano players develop their creativity and freedom in music. Through engaging video lessons, courses, and resources, The Keys Coach offers structured guidance for individuals looking to break away from traditional methods and enhance their skills on the piano.

For the purposes of data protection legislation, the data controller is The Keys Coach (referred to as "we", "us", or "our" in this policy). We are responsible for your personal data.

Contact Details

Our full details are:

  • Full name of legal entity: The Keys Coach

  • Email address: hello@thekeyscoach.com

  • Postal address: 45 Chase Court Gardens, Enfield, England, EN2 8DJ

If you have any questions or concerns regarding this privacy policy or your personal data, please contact us at hello@thekeyscoach.com.


What Information Do We Collect?

We collect various types of personal data to provide you with our services, improve your experience, and communicate with you. Below are the categories of personal data we may collect:

1. Information You Provide

This includes personal details you provide when you:

  • Sign up for an account or make a purchase (name, email address, phone number, payment details, billing address, etc.).

  • Communicate with us via email, forms, or customer support.

  • Participate in surveys, promotions, or community activities.

2. Information We Collect Automatically

When you interact with our website or services, we may automatically collect the following information:

  • Usage Data: Including IP addresses, browser types, device information, page views, time spent on pages, and navigation paths. This helps us understand how users interact with our site and improve user experience.

  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to collect data about your interactions with our website and to personalize your experience.

3. Marketing Information

We may collect and process information about your preferences for receiving marketing communications, such as the types of products you are interested in and how you interact with our communications.

4. Transaction Data

When you make a purchase or subscribe to our services, we collect data related to your transaction history, including products purchased, payment methods, and purchase amounts.

5. Third-Party Data

We may also receive data about you from third-party services, such as analytics providers (e.g., Google Analytics) or payment processors, to help us improve our services and customer experience.

Why Do We Collect This Information?

We use your personal data for the following purposes:

  • To Provide Services: To process transactions, manage your account, provide access to courses and resources, and deliver the services you request.

  • To Improve Services: To analyze how you use our website and services, so we can enhance the user experience and develop new features.

  • Marketing Communications: To send you information about updates, new content, promotions, or services that may interest you (with your consent, where required).

  • Customer Support: To communicate with you regarding customer service inquiries, issue resolution, or feedback.

  • Legal Obligations: To comply with applicable laws and regulations, including fraud prevention and legal reporting.

Legal Basis for Processing Your Data

We process personal data based on the following legal grounds:

  • Consent: When you provide us with consent to process your data (e.g., for marketing communications or cookies).

  • Contractual Necessity: To fulfill a contract or pre-contractual obligations (e.g., processing purchases or providing access to courses).

  • Legitimate Interests: We process data based on our legitimate interests, such as improving our services, maintaining security, and marketing relevant offers to you.

  • Compliance with Legal Obligations: To comply with applicable laws and regulations, including fraud prevention.

How Long Do We Retain Your Data?

We retain your personal data for as long as necessary to fulfill the purposes outlined in this privacy policy. Specific retention periods depend on the nature of the data and the purposes for which it was collected, including:

  • Personal data collected for contractual purposes is retained until the contract is completed and as long as needed to comply with legal obligations.

  • Data collected for marketing purposes will be retained until you withdraw your consent or opt-out of receiving communications.

  • Data related to transactions may be retained for up to 6 years to comply with tax and financial regulations.

Your Rights

Depending on your location and applicable laws, you have certain rights regarding your personal data. These include the right to:

  • Access: Request a copy of the personal data we hold about you.

  • Rectify: Request the correction of inaccurate or incomplete data.

  • Erase: Request the deletion of your personal data, subject to certain exceptions.

  • Object: Object to the processing of your data, including for marketing purposes.

  • Withdraw Consent: Withdraw any consent you have previously given for processing your data.

  • Portability: Request that your data be transferred to another service provider in a structured, machine-readable format.

  • Restrict Processing: Request the restriction of processing under certain conditions.

To exercise these rights, please contact us at hello@thekeyscoach.com.

Data Transfers

As we operate globally, your personal data may be transferred to countries outside your country of residence, including outside the European Economic Area (EEA) and the United States. We ensure that appropriate safeguards are in place to protect your data during international transfers, in accordance with applicable data protection laws.


Children’s Privacy

We do not knowingly collect personal data from children under the age of 16. If we discover that we have inadvertently collected data from a child under the required age, we will take steps to delete it immediately. If you are a parent or guardian and believe we have collected personal data from a child, please contact us at hello@thekeyscoach.com.

Cookies and Tracking Technologies

We use cookies and other tracking technologies to enhance your experience and analyze website usage. Cookies may be used to remember your preferences, keep you logged in, and track your interactions with our content. You can manage cookie preferences through your browser settings.

For more details, please refer to our Cookie Policy.

Sharing Your Data with Third Parties

We may share your data with trusted third-party service providers who assist us in providing services to you, such as:

  • Payment Processors: To handle transactions securely.

  • Marketing Platforms: To send marketing communications with your consent.

  • Analytics Providers: To understand how users interact with our website (e.g., Google Analytics).

  • Hosting Providers: For website maintenance and storage.

  • Legal and Regulatory Authorities: To comply with legal obligations.

We ensure that third parties who process your data are compliant with applicable data protection laws.

Your Rights in Specific Regions

California (CCPA):

If you are a consumer residing in California, USA, you have the following rights under the California Consumer Privacy Act (CCPA):

  • The right to know what personal data we collect about you.

  • The right to request the deletion of your personal data.

  • The right to opt-out of the sale of your personal data (we do not sell your data).

  • The right to request a copy of the data we have collected about you.

For more information, you can contact us at hello@thekeyscoach.com.

Brazil (LGPD):

If you are a user residing in Brazil, the Lei Geral de Proteção de Dados (LGPD) grants you the following rights:

  • The right to access your personal data.

  • The right to correct, update, or delete inaccurate data.

  • The right to object to the processing of your data.

  • The right to request data portability to another service provider.

For more information, you can contact us at hello@thekeyscoach.com.

European Union (GDPR):

For users in the European Union, you have the right to:

  • Access your personal data.

  • Rectify any incorrect or incomplete data.

  • Erase your data under certain circumstances.

  • Object to data processing.

  • Request the portability of your data.

For more information or to exercise your rights, contact us at hello@thekeyscoach.com.


Data Security

We take appropriate technical and organizational measures to safeguard your personal data. We use encryption technologies, secure servers, and protocols to protect your data during transmission, especially when it involves sensitive information such as payment details.

Automated Decision Making and Profiling

We do not engage in automated decision-making or profiling that would significantly affect you. If we use such techniques in the future, we will update this policy and provide you with the relevant information and options.

Data Breach Notification

In the event of a data breach that affects your personal data, we will notify you promptly, in accordance with applicable laws, and take necessary steps to address the issue and mitigate any risks.

How to Exercise Your Rights

To exercise the rights described above, please contact us at hello@thekeyscoach.com. We aim to respond to your request within one month, but in complex cases, this may take longer. If this happens, we will inform you of the delay.